Boddy, Andy. (2009). An investigation into the concept of brand personality and the role advertising plays, with focus on the fizzy drinks industry. [Final Year Project]
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| Item Type: | Final Year Project |
|---|---|
| Additional Information: | BA Sports Development with Marketing |
| Subjects: | SPORT AND TOURISM > Sport Studies BUSINESS, MANAGEMENT AND FINANCE > Marketing |
| Faculties: | Faculty of Business Sport & Enterprise > Sport, Tourism & Languages |
| Depositing User: | James Osborne |
| Date Deposited: | 30 Nov 2009 09:48 |
| Last Modified: | 29 Jan 2010 13:47 |
| URI: | https://ssudl.solent.ac.uk/id/eprint/637 |
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